Analytics is a fluid process. It’s all about going from one thing to the next, searching for patterns and other meaningful information gathered from the analysis of data.
Strategy
Get your College or University in the Snapchat GeoFilter game. Here’s how.
Last month, I wrote about Facebook Live and why it is thriving. Things like anticipation and the fear of missing out drive people to watch and interact with live content. But there’s another trend floating around that uses Facebook’s Live video platform in a different yet equally effective manner: Voting polls. I typically see brands […]
Typography is composing fonts and typefaces in a meaningful way. Its power often goes unnoticed, despite its influence on everyone. Different moods, eras, regions and attitudes can be expressed simply from a type choice. A font or typeface can be playful, serious, classic or fresh. When learning about how to pair type, combing serif and san […]
We fear missing out. We crave suspense. For a Millennial generation that is highly skeptical of institutions, live content is a breath of fresh air, serving up unfiltered content that is stripped of any manipulation or deception. What is seen is what is true. Unscripted.
Let’s get you talking like a social media Ninja.
Resolutions are about broken things. Since a resolution implies that something ought to be fixed, I’m writing to you instead of 2017. It’s a list for me. Not 9-5 me. Not weekend me. Just me.
For my New Year’s Social Resolution, I want to dive deeper into the world of social media data analytics. Social media data analytics are an integral part of any successful social media campaign. It reveals to creators and managers what works and what doesn’t. Social media analytics also reveal trends, such as the best time […]
To listen deeply, share meaningfully, and build community. That’s our mission.
To reach the millennial generation, we — as content creators — must embrace the inward/outward juxtaposition of empathy and authenticity.
Navigating the life of #CSUSocial’s intern, Kathleen Keaveny.
Until recently, I’d only ever been on one side of the social media job interview: the hot seat. The toe-tapping, anxious side. But the other day I had an opportunity to join the other side, and I gained a newfound appreciation for social media by analyzing its nature from the opposite end of the spectrum. […]
Secrets and to show you what Colorado State University’s top pins are…and why.
Yes, you can take beautiful photos with your iPhone. Here are some tips to get you started.
Instagram released a new update to the platform: Instagram Live. Yes, it’s a near-perfect copy of Snapchat stories. You know it, we know it, Instagram knows it.
When it comes to social, sometimes you just have to ask for what you want.
Different social media content ideas for the summer slowdown.
… even if you have no cell service or no WiFi connection.