Something wild — in a good way — is happening with our new YouTube series called A Ram’s Life, and I don’t understand what’s driving the surge. This blog entry is all about trying to discover the answers to the questions I now have.
Strategy
There’s more to mascots than meets the eye. Here is how we strategically used CAM the Ram to share safety information.
We’ve got three excellent student vloggers who roam around Fort Collins, camera in tow, and document life as a student here. To get a taste for each of their CSU experiences, head over to A Ram’s Life on YouTube and be sure to subscribe. But first, check out the Q&A below for a basic introduction into the worlds of Ryan, Grace, and Jamie.
First impressions mean everything – especially when it comes to your Instagram feed. Developing a consistent theme can deliver so much value for your brand, whether you’re wanting to increase followers, engagement or set yourself apart from competitors, you can do so by being intentional with your feed.
Social media video storytelling can be used to invite, feature, inspire, explain, announce, entertain, show… and the list goes on and on.
Here’s a look at the content driving the most engagement for 5 universities demonstrating excellent social media strategies.
One-third of the world’s websites run on WordPress. Here are some simple tips to optimize your Wordpress website.
People interact with the content they love. Here’s how to identify and leverage your all-stars for all current and potential fans.
We can no longer ignore Groups. But what’s the best way for a brand to utilize them?
Twice throughout the year, I craft together a more comprehensive look at our team’s performance to see where we stand amongst our competitors and our past performance.
There is plenty of room to experiment with Instagram Stories.
Engaging with the social community is a great way to boost followers and engagement numbers, but beyond that, it helps to create a well-rounded account that people want to follow and get excited about.
Here’s how we introduced Colorado State University’s 15th president on social media.
The Digital Summit delivers 75+ in-depth digital marketing sessions & workshops to keep you at the forefront of the digital world. Our team attended the two-day conference in Denver, and these themes are the key takeaways from the sessions I was able to attend.
by Kellen Bakovich The Project In December, I had the opportunity to go to CSU’s Veterinary Teaching Hospital for two days and photograph nearly every department at the hospital. The purpose for this project was to show everything that the hospital does for the College of Veterinary Medicine and Biomedical Sciences magazine, Impact, coming out […]
Strategic planning season is here. This time of year provides great opportunity to set yourself and your brand up for success – with the right mindset and tools.
Another commencement season has come and gone. As always, time of year presents many opportunities to create content that celebrates such an exciting time in the lives of our graduating Rams. Here’s a wrap-up of coverage from our team. Honoring Our Outstanding Grads Each semester, our Public Relations team does an incredible job of telling […]
Tips on how to use tags on YouTube to make your content more discoverable.