Strategy

5 Things We Learned from the Making of ‘Dear Ram’

  Commencement is a special time of year for us, and we aim to treat it as such. #CSUSocial takes commencement planning seriously because it’s a big, big deal. Emotions run rampant and we have the opportunity to connect with each of our primary target audiences in unique, meaningful ways. Commencement is about that moment […]

Instagram From Scratch

I knew the college needed Instagram, and I’d known it for a while. It’s a great tool to connect with current and prospective students (think recruitment), and it’s gotten to be an expected piece of any well-rounded social media strategy.

Making Photos Social

Link to Presentation File: Making Photos Social Strong visuals are important on social. Our brains are hardwired to process information more quickly and more effectively through visual displays than through textual representations. And the numbers support this notion. The Colorado State Instagram account has increased in followers from 2,344 (June 2013) to 17,745 (June 2015). […]