Strategy: Snapchat Takeovers in Higher Ed
How Colorado State University approaches Snapchat Takeovers
From First Photo to Final Form
The first photo is like a sketch. The final form is achieved through editing.
Photography takes an instant out of time, altering life by holding it still.
— Dorothea Lange
CSU’s Top 5 Instagram Posts
CSU's top five most liked Instagram photos of ALL TIME were posted within the first six weeks of classes the fall 2017 semester.
Social Trends: New & Noteworthy
The only thing that stays the same is everything changes. Especially in social. Here's a rundown of the latest things to know.
Successful people do ordinary things with extraordinary consistency, commitment and focus.
— John Gordon
CSU Opened a Brand-New Stadium. Here’s How We Made It Social.
CSU was the only collegiate team in the United States to open a new football stadium in 2017. #CSUSocial was right there for the ride.
Top of mind means tip of tongue.
— Jonah BergerTop
Social Analytics: Breaking Down Facebook Insights
Facebook Insights frustrate me. The Insights Overview isn’t accurate or consistent and sometimes doesn’t even work. If analytics are supposed...
We rise by lifting others.
—
#CSUSocial Made 1,200 Snapchat Friends (in one month)
Tips for getting incoming freshmen to follow your university's Snapchat account
Editing Facebook Link Displays Through WordPress
Facebook no longer allows pages to edit link displays. But we've found a trick around it.
Using Pinterest for Higher Education Outreach and Engagement
Ben Silberman grew up in Iowa spending free time collecting bugs. Evan Sharp was an architect. Paul Sciarra played in...
Success is never owned; it is only rented – and the rent is due every day
— Rory Vaden
#CSUSocial Intern Life: How I Met Team Social
I was a freshman trying to make a name for myself.
#CSUSocial Q&A: Getting To Know Michael Quinn
This is Michael Quinn. He’s the newest #CSUSocial intern, and he’s awesome. We’re lucky to have discovered him, which he...
The gift of GIFs: Try this fun GIF tactic on your Facebook Page
It's not a new idea, but it's incredibly engaging.
Ordinary people are products of their environment and fit in. Artists transcend their environment and stand out.
— Oliver Gaspirtz
Finding Your Social Media Voice & Tone
Reach deep inside your brand, rip its heart out, throw it on the table, and examine it from every angle. What, exactly, pumps life into your brand? That's your voice.