How To Use Instagram Stories’ New Tools To Make Creative Content
Instagram users more often turn to Stories than Feed in two scenarios: for in-the-moment content and for unfiltered, authentic content.
Great stories happen to those who can tell them.
— Ira Glass
Turn New Students Into Fans & Followers
CSU Social gained just about 1,250 new followers on Instagram over the past three weeks. Here’s how we did it.
Never trust your fears. They don't know your strength.
—
4 Ways to Boost Facebook Engagement
Four engagement techniques that generated more than 11,000 reactions, 2,000 shares and 1,200 comments in a two-week period.
Social is conveying the brand and turning it into an experience.
— Ben Chestnut | Co-founder, MailChimp
August Facebook Updates You Should Keep On Your Radar
Here are Facebook's updates from August that publishers should know about.
Trust Your Students
The CSU Alumni Association has always depended on student interns to develop and post content across all of its platforms, and not just because staff lack the bandwidth to keep up with it all.
Do not let your art devolve into content.
— Todd Brison
Make Art, Not Content
Nobody cares about your content. That's the harsh truth we must come to accept as modern content creators.
Most people do not listen with the intent to understand; they listen with the intent to reply.
— Stephen R. Covey
Taking Care of Your Social Media Community
Until yesterday, I was planning to blog about a video I produced that shares the story of one insanely talented veterinarian,...
Energy without focus is chaos.
— J-LO
5 Tips for Creating Epic Summer Social Media Content
How our mascot's epic summer adventure came to be, how we made it happen, and what we learned.
#SummerCamp: Rethinking Your Summertime Planning Retreat
#SummerCamp is a month-long series (one day a week for four weeks) for #CSUSocial to grow as a team, evaluate efforts from the previous year, strategize for the coming year, and it’s a good excuse to have fun together.
Your present circumstances don’t determine where you can go; they merely determine where you start.
— Nido Qubein
Social Media Relationship Status: It’s Complicated
When distrust is coupled with such high usage of social media from people across a broad spectrum of ages, one thing is certain regarding the relationship between social media creators and consumers: It's complicated.
You can't cross the sea merely by standing and staring at the water.
— Rabindranath Tagore
Tassel Turning Time: Social Media for Commencement
The #CSUSocial team spent weeks planning and strategizing content for the week of finals leading up to and through Commencement weekend.