YouTube LinkedIn Google+ Instagram Pinterest FourSquare Flickr

Kevin’s Walk: By The Numbers

Last month, I wrote about analytics being the bloodstream of a social strategy, indicating the vitality of a brand. After posting Kevin's Walk, our brand burst into life with a pulse as lively as ever, and the post quickly became our most successful piece of content of all time.

FOMO & Dopamine: Why Facebook Live Is Thriving

We fear missing out. We crave suspense. For a Millennial generation that is highly skeptical of institutions, live content is a breath of fresh air, serving up unfiltered content that is stripped of any manipulation or deception. What is seen is what is true. Unscripted.

New Year’s Resolutions for the Inert Introvert

Resolutions are about broken things. Since a resolution implies that something ought to be fixed, I'm writing to you instead of 2017. It's a list for me. Not 9-5 me. Not weekend me. Just me.

#CSUSocial Intern Life: Career Conversations

This Thanksgiving, I was bombarded with questions about my current internship by relatives and friends’ parents. Those questions were then...