We process visuals much faster than text. And providing a way to make those table cells of “reach” and “impressions” seem less like a foreign language and more like an understandable measure of success is imperative.
Best Practices
LinkedIn is all about linking people with people. Tips for brushing up those group management skills.
Tips to help get more eyes on your tweets.
Try these 10 tips to help boost reach and engagement on your Facebook posts.
Lessons learned from social media don’t have to stay on social media.
How to find good, credible quotes.
What to consider before paying to play on Facebook, and how to determine if it’s right for your organization.
Research. Are we excited yet?
Trying to get a broad social media community made up mostly of 18-22-year-old students excited about a list of highly complex scientific words can be…a challenge?
In my first Pinterest blog, I shared Colorado State’s rationale for reaching our fans on Pinterest. Let’s talk about what makes a great content strategy. What’s the goal? We developed our content strategy for Pinterest over a few years; it’s really still developing. As a result, the overall goal changes as time goes on. Initially, my […]
A picture says a thousand words. We’ve all heard that saying before – because it’s true. But if a photo says a thousand words, a video says a million. Attention spans are shrinking. The demand for engaging content is growing. We’ve got to get creative. Sounds like a job for Vine – Twitter’s inherently sharable, 6-second looping […]
Believe it or not, there was a day when capturing a moment in time was not as easy as reaching into your pocket and pulling out your smartphone. Gone are the days of waiting for a roll of film to be developed hoping that the pictures would turn out—with proper exposure and no blinks. Recent […]