Student content creators, brand differentiation and more.
higher education social media
Higher ed social media leaders share tips about content strategy and collaborating with campus partners.
Here are 6 things that you can implement to kick-start your SEO strategy.
Academic majors drive online college searches and are critical to higher ed marketing strategy.
Results and learnings from our social media ads campaign.
It’s been a decade of firsts, growth, successes, viral sensations, tough moments, milestones and more.
Learn about the main traffic sources and mediums reported in Google Analytics.
Social media video storytelling can be used to invite, feature, inspire, explain, announce, entertain, show… and the list goes on and on.
It’s been a long time since I’ve been excited about Facebook. A really long time. But times, they are a changing. I’m happy to say that I’m a big fan of Facebook’s fan badges for Pages.
There is plenty of room to experiment with Instagram Stories.
Here’s how we introduced Colorado State University’s 15th president on social media.
Here’s how and why your institution should be on LinkedIn.
Taking a look back at my last six years as I move onto the CSU Social team full time.
YouTube’s algorithm is moving toward creating a level playing field for all content creators.
Three trends with potential for meaningful impact in higher ed social/digital communication.
If you read the title of this blog and thought to yourself, “Why would it not be a good idea to post a Facebook Event?” Well, let me save you some stress, time and heartache. Each fall, some of our veterinarians, students and many volunteers hold an outreach event to provide free pet care and […]
Ways to make social media channels inclusive.
Four engagement techniques that generated more than 11,000 reactions, 2,000 shares and 1,200 comments in a two-week period.