The Digital Summit delivers 75+ in-depth digital marketing sessions & workshops to keep you at the forefront of the digital world. Our team attended the two-day conference in Denver, and these themes are the key takeaways from the sessions I was able to attend.
Another commencement season has come and gone. As always, time of year presents many opportunities to create content that celebrates such an exciting time in the lives of our graduating Rams. Here’s a wrap-up of coverage from our team. Honoring Our Outstanding Grads Each semester, our Public Relations team does an incredible job of telling […]
Instagram users more often turn to Stories than Feed in two scenarios: for in-the-moment content and for unfiltered, authentic content.
We thought we were using Facebook as a product for connecting and building communities. In reality, the product has always been us.
If every single person reached by this video comprised a U.S. state, that population would surpass New York as the fourth largest state in the U.S.
I thought I understood Facebook Reach.
To me, it was as simple as this: The number of people who have seen your content.
I was wrong.
The only thing that stays the same is everything changes. Especially in social. Here’s a rundown of the latest things to know.
It is time to pass the baton along to the next #CSUSocial intern, so I thought I’d pass on some pointers and advice.
Make your Snapchat stories more relevant and relatable to students… by featuring students.
Analytics is a fluid process. It’s all about going from one thing to the next, searching for patterns and other meaningful information gathered from the analysis of data.
Despite not knowing where I will be in a month, I do know what my hopes I have for myself.
We fear missing out. We crave suspense. For a Millennial generation that is highly skeptical of institutions, live content is a breath of fresh air, serving up unfiltered content that is stripped of any manipulation or deception. What is seen is what is true. Unscripted.
Resolutions are about broken things. Since a resolution implies that something ought to be fixed, I’m writing to you instead of 2017. It’s a list for me. Not 9-5 me. Not weekend me. Just me.
Navigating the life of #CSUSocial’s intern, Kathleen Keaveny.
Until recently, I’d only ever been on one side of the social media job interview: the hot seat. The toe-tapping, anxious side. But the other day I had an opportunity to join the other side, and I gained a newfound appreciation for social media by analyzing its nature from the opposite end of the spectrum. […]
I knew the college needed Instagram, and I’d known it for a while. It’s a great tool to connect with current and prospective students (think recruitment), and it’s gotten to be an expected piece of any well-rounded social media strategy.
Dear 2015, You were good to me. You gave me many laughs and many memories. You challenged me, and sometimes I didn’t like you very much. You made me do things I wasn’t comfortable doing. You took people from me and gave me others. You introduced me to firsts and hopefully some lasts. Most of […]
The Forbes #MyTopCollege campaign set out with one goal in mind: To have students across the U.S. show — and tell — the world why their school deserved to be named a #MyTopCollege winner. So we set out to do just that. To tell the world why Colorado State University is undoubtedly the best. And […]