engagement

Using Pinterest for Higher Education Outreach and Engagement

Ben Silberman grew up in Iowa spending free time collecting bugs. Evan Sharp was an architect. Paul Sciarra played in a country-western band. Joining forces in 2010, these three men who have studied at Yale, the University of Chicago and Columbia founded Pinterest, which has quickly risen to become the third most popular social network […]

10 Things We Learned Despite Losing the #MyTopCollege Campaign

The Forbes #MyTopCollege campaign set out with one goal in mind: To have students across the U.S. show — and tell — the world why their school deserved to be named a #MyTopCollege winner. So we set out to do just that. To tell the world why Colorado State University is undoubtedly the best. And […]

Social Analytics: The Starter Kit

So you’ve been tasked with quantifying the relationships, influence, and engagement of your organization but don’t know where to begin. Here’s a social media analytics starter kit to get you started.