The Swoon Principle

We call it the Swoon Principle. Every single day, fans around the world choose to engage with Colorado State across social media channels. And it’s awesome. In fact, we often swoon. Lindsay Connors, our marketing whiz and Pinterest queen, coined the term.   “The Swoon Principle. It’s tough to explain, but I think it’s approaching […]

#Hello

Welcome to our blog. We’re glad you’re here. Let’s get Social. Virtually every university (or brand for that matter) uses some form of social media as part of its communications toolkit. And that’s no different here at Colorado State University. Social media is in many ways the lynchpin in how we communicate as an institution. […]

Oh CAM, You Look so Snappy

So………we’ve had Snapchat (add us, CSUCamtheRam) since December 2013 and debuted it at the New Mexico Bowl. We’re not shouting that out because we want to be the hipsters of universities creating Snapchat accounts, (although, while we’re talking about it, we might as well claim it) but to say, “we’re still kind of new at this thing.”