Three tips for creating successful April Fool’s Day content for brands, and two examples to prove it’s possible.
Campaigns
Life and death of CSU’s mascot, CAM the Ram.
Every year, FORBES ranks America’s Top Colleges. For the next six weeks, the second annual #MyTopCollege campaign is asking students and alumni to share why they love their colleges.
In 2015, we pulled off our best prank yet. This is why it worked.
At Colorado State, our athletics donor club is called Ram Club. Like most schools around the country the name process goes as follows: insert mascot and add club. Simple. What’s not so simple is engaging donors on social media, especially seeing it turn in those desired dollars (insert money emoji). Our Ram Club social media […]
We wanted to celebrate with every admitted student at Colorado State. Here’s how we did it.