Three social media trends stand out as having potential for meaningful impact in the higher education communication space.
Before we ring in the new year (and decade), here are some year-end content ideas for social media, including ideas for finals week, commencement and the holidays.
Social media video storytelling can be used to invite, feature, inspire, explain, announce, entertain, show… and the list goes on and on.
Taking a look back at my last six years as I move onto the CSU Social team full time.
This video featured more than 30 women and was filmed in a week. Here's how we did it.
If you want to surprise someone and film it, here are a couple tips.
How our mascot's epic summer adventure came to be, how we made it happen, and what we learned.
The #CSUSocial team spent weeks planning and strategizing content for the week of finals leading up to and through Commencement weekend.
Teamwork makes the dream work.
We made an Alma Mater video for graduation. Here's how we did it. PS - turn up the volume ;)
Many of us have been tasked to make science social, something that’s easier said than done.
I tried out Switcher Studio for three Facebook Live videos. Here's what I learned.
If you've got a smartphone, then you can do Facebook video.
A complete list of graduation assets #CSUSocial created for Spring Commencement 2017
Surprising students and professors with puppies might sound like a silly video idea, but it's actually very strategic. Here's why.
Interactive video allows storytellers to deliver long-form narratives while maintaining audience interest.
From bland pictures of students next to posters to a meaningful video about research.
TLDR version: 1.) I am old 2.) Earthy colors 3.) Simple design 4.) Video, video, video
Why they worked: Tips and examples for creating engaging videos for Facebook.
How to make an overhead recipe video when you're not Martha Stewart.