The numbers are staggering: 5.3M people reached. 1.6M views. 500,000+ engagements. Deconstructing CSU's most popular Facebook post. Ever.
Tag: social media
Kevin’s Walk: By The Numbers
Last month, I wrote about analytics being the bloodstream of a social strategy, indicating the vitality of a brand. After posting Kevin's Walk, our brand burst into life with a pulse as lively as ever, and the post quickly became our most successful piece of content of all time.
Why It’s Not a Surprise We Made a Video Surprising Students with Puppies
Surprising students and professors with puppies might sound like a silly video idea, but it's actually very strategic. Here's why.
Doubling User Retention With Interactive Video
Interactive video allows storytellers to deliver long-form narratives while maintaining audience interest.
#CSUSocial Intern Life: Pro Tips for the Next #CSUSocial Intern
It is time to pass the baton along to the next #CSUSocial intern, so I thought I'd pass on some pointers and advice.
Snapchat Pro Tip: Let Students Tell Your Story
Make your Snapchat stories more relevant and relatable to students... by featuring students.
Social Analytics: The Cost Of Darkness
Analytics is a fluid process. It's all about going from one thing to the next, searching for patterns and other meaningful information gathered from the analysis of data.
We have two ears and one tongue so that we would listen more and talk less.
— Diogenes
#CSUSocial Intern Life: Education Beyond Graduation
Despite not knowing where I will be in a month, I do know what my hopes I have for myself.
There are no traffic jams along the extra mile.
— Roger Staubach
FOMO & Dopamine: Why Facebook Live Is Thriving
We fear missing out. We crave suspense. For a Millennial generation that is highly skeptical of institutions, live content is a breath of fresh air, serving up unfiltered content that is stripped of any manipulation or deception. What is seen is what is true. Unscripted.
20 Social Media Terms You Should Prolly Know
Let's get you talking like a social media Ninja.
#CSUSocial Intern Life: Last Semester Limbo
As my last semester at CSU began, I was met with excitement and uncertainty. For the first time, in a...
Design, Color and Social Trends for 2017
TLDR version: 1.) I am old 2.) Earthy colors 3.) Simple design 4.) Video, video, video
New Year’s Resolutions for the Inert Introvert
Resolutions are about broken things. Since a resolution implies that something ought to be fixed, I'm writing to you instead of 2017. It's a list for me. Not 9-5 me. Not weekend me. Just me.
#CSUSocial Intern Life: A Resolution to Dive Deeper
For my New Year’s Social Resolution, I want to dive deeper into the world of social media data analytics. Social...
#CSUSocial Intern Life: Career Conversations
This Thanksgiving, I was bombarded with questions about my current internship by relatives and friends’ parents. Those questions were then...
Empathy & Authenticity: Reaching The Millennial Generation Through Social Media
To reach the millennial generation, we — as content creators — must embrace the inward/outward juxtaposition of empathy and authenticity.
#CSUSocial Intern Life: 4 Lessons In My First 4 Weeks
Navigating the life of #CSUSocial's intern, Kathleen Keaveny.
7 Social Media Job Interview Questions
Until recently, I’d only ever been on one side of the social media job interview: the hot seat. The toe-tapping,...