Instagram users more often turn to Stories than Feed in two scenarios: for in-the-moment content and for unfiltered, authentic content.
The CSU Alumni Association has always depended on student interns to develop and post content across all of its platforms, and not just because staff lack the bandwidth to keep up with it all.
Dear Snapchat, New year, same old you. I've come to the realization that some things will never change, and -- to be honest -- I've been spending a lot more time with someone else recently. It's Instagram.
Five social media content ideas to ease the stress and anxiety of finals week.
If every single person reached by this video comprised a U.S. state, that population would surpass New York as the fourth largest state in the U.S.
A simple and easy campaign to ring in the new year.
CSU's top five most liked Instagram photos of ALL TIME were posted within the first six weeks of classes the fall 2017 semester.
The only thing that stays the same is everything changes. Especially in social. Here's a rundown of the latest things to know.
CSU was the only collegiate team in the United States to open a new football stadium in 2017. #CSUSocial was right there for the ride.
I was a freshman trying to make a name for myself.
If you're looking for content inspiration and strategy direction for your mascot's social media accounts, here are some lessons I learned from the best in the game.
The numbers are staggering: 5.3M people reached. 1.6M views. 500,000+ engagements. Deconstructing CSU's most popular Facebook post. Ever.
Social media...as a profession. Ahh, yes. It really is the best job in the world. But what IS a career in social?
We’ve all been there. As social media professionals for brands, there are days when you find yourself in a content drought.
This Thanksgiving, I was bombarded with questions about my current internship by relatives and friends’ parents. Those questions were then...
Navigating the life of #CSUSocial's intern, Kathleen Keaveny.
Instagram released a new update to the platform: Instagram Live. Yes, it's a near-perfect copy of Snapchat stories. You know it, we know it, Instagram knows it.
Calling a social media audible during the big rivalry game.
When it comes to social, sometimes you just have to ask for what you want.
Go behind the scenes with #CSUSocial on some of our favorite (and most successful) social media projects in the past year.