You only have less than 8 seconds to capture your audience’s attention. Even if you write a spectacular masterpiece, fans will scroll past if it’s too long.
Tag: #CSUSocial
Mascots on Social Media: Lessons from the Best
If you're looking for content inspiration and strategy direction for your mascot's social media accounts, here are some lessons I learned from the best in the game.
Why We Launched CSU News on Facebook
Rethinking the social media strategy for news and information.
Graduation Creative Collection That Helped #CSUSocial Reach 6.5M on Facebook
A complete list of graduation assets #CSUSocial created for Spring Commencement 2017
Inside CSU’s Most Popular Facebook Post
The numbers are staggering: 5.3M people reached. 1.6M views. 500,000+ engagements. Deconstructing CSU's most popular Facebook post. Ever.
Why It’s Not a Surprise We Made a Video Surprising Students with Puppies
Surprising students and professors with puppies might sound like a silly video idea, but it's actually very strategic. Here's why.
Snapchat Pro Tip: Let Students Tell Your Story
Make your Snapchat stories more relevant and relatable to students... by featuring students.
The Difference Between Using Social Media for Yourself vs. For A Brand
Social media...as a profession. Ahh, yes. It really is the best job in the world. But what IS a career in social?
A New Year, A New Resolution
As is the custom in the beginning of January, I’ve been reflecting upon this past year and thinking about where I want to challenge myself in 2017. What will I resolve to do in the coming year?
#CSUSocial Intern Life: A Resolution to Dive Deeper
For my New Year’s Social Resolution, I want to dive deeper into the world of social media data analytics. Social...
The Art of Sharing Meaningfully
To listen deeply, share meaningfully, and build community. That's our mission.
#CSUSocial’s Top 10 Facebook Videos (And Why They Worked)
Why they worked: Tips and examples for creating engaging videos for Facebook.
5 Ideas for Content Inspiration
We’ve all been there. As social media professionals for brands, there are days when you find yourself in a content drought.
#CSUSocial Intern Life: Career Conversations
This Thanksgiving, I was bombarded with questions about my current internship by relatives and friends’ parents. Those questions were then...
Going Viral: The Making of BeanBoozled
Yes, we made our football team eat disgusting jelly beans. And yes, it was hilarious. Here's how we made it happen.
5 Tips For Cooking Up a Recipe Video
How to make an overhead recipe video when you're not Martha Stewart.
7 Tips to Polish Your LinkedIn Profile
From a snappy headline to a custom URL and a strong summary, a fully optimized LinkedIn profile is a thing of beauty.
Social Media Editorial Calendar and Scheduling
Tips for maintaining an editorial calendar and daily content flow.
Meet the Award-Winning #CSUSocial Team
Yes, being on CSU’s social media team is as fun as it looks. But it’s also serious business being part of a group that has been recognized globally for its creative, engaging and impactful work.
#CSUSocial: The Gear We Use
The ultimate list of photo/video equipment we use to create digital assets for CSU's social media channels.