To listen deeply, share meaningfully, and build community. That’s our mission.
chase baker
To reach the millennial generation, we — as content creators — must embrace the inward/outward juxtaposition of empathy and authenticity.
Until recently, I’d only ever been on one side of the social media job interview: the hot seat. The toe-tapping, anxious side. But the other day I had an opportunity to join the other side, and I gained a newfound appreciation for social media by analyzing its nature from the opposite end of the spectrum. […]
Yes, being on CSU’s social media team is as fun as it looks. But it’s also serious business being part of a group that has been recognized globally for its creative, engaging and impactful work.
Some intriguing new changes are coming to Twitter.
Brace yourselves: Virtual reality is coming. The future of digital media consumption is poised to become all about immersion, and 360-degree video is the gateway drug to a fully interactive virtual experience. Last September, Facebook introduced 360-degree videos with the intent of providing content that allows you to connect with the people and things that […]
Commencement is a special time of year for us, and we aim to treat it as such. #CSUSocial takes commencement planning seriously because it’s a big, big deal. Emotions run rampant and we have the opportunity to connect with each of our primary target audiences in unique, meaningful ways. Commencement is about that moment […]
It’s not me, it’s you.
We can’t keep going on and on like this forever…
Dear 2015, You were good to me. You gave me many laughs and many memories. You challenged me, and sometimes I didn’t like you very much. You made me do things I wasn’t comfortable doing. You took people from me and gave me others. You introduced me to firsts and hopefully some lasts. Most of […]
Link to Presentation File: Making Photos Social Strong visuals are important on social. Our brains are hardwired to process information more quickly and more effectively through visual displays than through textual representations. And the numbers support this notion. The Colorado State Instagram account has increased in followers from 2,344 (June 2013) to 17,745 (June 2015). […]
There’s a reason Comic Sans is said to be the world’s most-hated font. It’s because typography matters.
Take advantage of viral trends to amplify your reach and boost engagement with your audience. Here’s how we’re using what’s going on in the world around us to create successful content.
The Forbes #MyTopCollege campaign set out with one goal in mind: To have students across the U.S. show — and tell — the world why their school deserved to be named a #MyTopCollege winner. So we set out to do just that. To tell the world why Colorado State University is undoubtedly the best. And […]
This smells like spam. Part of my daily routine involves interacting with people on Twitter. It’s a unique aspect of my job that I really enjoy, but it’s not always easy to see if what I’m doing is working. Did my words of encouragement to a frustrated student make their day any better? Did the […]