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If you're looking for content inspiration and strategy direction for your mascot's social media accounts, here are some lessons I learned from the best in the game.
Surprising students and professors with puppies might sound like a silly video idea, but it's actually very strategic. Here's why.
Social media...as a profession. Ahh, yes. It really is the best job in the world. But what IS a career in social?
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Yes, we made our football team eat disgusting jelly beans. And yes, it was hilarious. Here's how we made it happen.
Secrets and to show you what Colorado State University's top pins are...and why.
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Instagram released a new update to the platform: Instagram Live. Yes, it's a near-perfect copy of Snapchat stories. You know it, we know it, Instagram knows it.
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Considering using Facebook Live? Here are a few helpful tips to make sure you're getting the most out of