First impressions mean everything – especially when it comes to your Instagram feed. Developing a consistent theme can deliver so much value for your brand, whether you’re wanting to increase followers, engagement or set yourself apart from competitors, you can do so by being intentional with your feed.
It’s been a long time since I’ve been excited about Facebook. A really long time. But times, they are a changing. I’m happy to say that I’m a big fan of Facebook’s fan badges for Pages.
Here's how we introduced Colorado State University's 15th president on social media.
The Digital Summit delivers 75+ in-depth digital marketing sessions & workshops to keep you at the forefront of the digital world. Our team attended the two-day conference in Denver, and these themes are the key takeaways from the sessions I was able to attend.
Endo the "Jumping Dog" went viral after we posted the video to social media. But, why?
Three trends with potential for meaningful impact in higher ed social/digital communication.
The cat's out of the bag, social videos are hot. So let's talk about video marketing... right meow.
After a few days of networking and soaking up as much information as possible at AMA Higher Ed 2018, I left Orlando and came back to Fort Collins with five key takeaways.
People naturally hold their mobile devices in portrait mode so it makes sense to start thinking about how and when to optimize video for that viewing format.
Tips on how to use memes in your social media strategy.
When distrust is coupled with such high usage of social media from people across a broad spectrum of ages, one thing is certain regarding the relationship between social media creators and consumers: It's complicated.
We thought we were using Facebook as a product for connecting and building communities. In reality, the product has always been us.
Many of us have been tasked to make science social, something that’s easier said than done.
Meet #CSUSocial's new intern, Wisdom Senolos.
Facebook announced that it would dramatically cut back the influence of brand and publisher pages within the News Feed. Here's why I am not in a complete freak out zone.
A simple and easy campaign to ring in the new year.
The only thing that stays the same is everything changes. Especially in social. Here's a rundown of the latest things to know.
TLDR version: 1.) I am old 2.) Earthy colors 3.) Simple design 4.) Video, video, video
We’ve all been there. As social media professionals for brands, there are days when you find yourself in a content drought.
To reach the millennial generation, we — as content creators — must embrace the inward/outward juxtaposition of empathy and authenticity.