Three social media trends stand out as having potential for meaningful impact in the higher education communication space.
YouTube is serving more personalized content than ever before. In this blog post we attempt to deconstruct YouTube's algorithm heading into 2020.
This decade brought the rise and fall (RIP Vine) to many social platforms - here's a look at the evolution of social media over the last 10 years.
Something wild -- in a good way -- is happening with our new YouTube series called A Ram's Life, and I don't understand what's driving the surge. This blog entry is all about trying to discover the answers to the questions I now have.
First impressions mean everything – especially when it comes to your Instagram feed. Developing a consistent theme can deliver so much value for your brand, whether you’re wanting to increase followers, engagement or set yourself apart from competitors, you can do so by being intentional with your feed.
It’s been a long time since I’ve been excited about Facebook. A really long time. But times, they are a changing. I’m happy to say that I’m a big fan of Facebook’s fan badges for Pages.
Here's how we introduced Colorado State University's 15th president on social media.
The Digital Summit delivers 75+ in-depth digital marketing sessions & workshops to keep you at the forefront of the digital world. Our team attended the two-day conference in Denver, and these themes are the key takeaways from the sessions I was able to attend.
Endo the "Jumping Dog" went viral after we posted the video to social media. But, why?
Three trends with potential for meaningful impact in higher ed social/digital communication.
The cat's out of the bag, social videos are hot. So let's talk about video marketing... right meow.
After a few days of networking and soaking up as much information as possible at AMA Higher Ed 2018, I left Orlando and came back to Fort Collins with five key takeaways.
People naturally hold their mobile devices in portrait mode so it makes sense to start thinking about how and when to optimize video for that viewing format.
Tips on how to use memes in your social media strategy.
When distrust is coupled with such high usage of social media from people across a broad spectrum of ages, one thing is certain regarding the relationship between social media creators and consumers: It's complicated.
We thought we were using Facebook as a product for connecting and building communities. In reality, the product has always been us.
Many of us have been tasked to make science social, something that’s easier said than done.
Meet #CSUSocial's new intern, Wisdom Senolos.
Facebook announced that it would dramatically cut back the influence of brand and publisher pages within the News Feed. Here's why I am not in a complete freak out zone.
A simple and easy campaign to ring in the new year.