by Kellen Bakovich The Project In December, I had the opportunity to go to the Veterinary Teaching Hospital for two...
Strategy
Strategic Planning 101
Strategic planning season is here. This time of year provides great opportunity to set yourself and your brand up for success – with the right mindset and tools.
2019 Commencement Wrap-Up
Another commencement season has come and gone. As always, time of year presents many opportunities to create content that celebrates...
How (and Why) to Use Tags on YouTube
Tips on how to use tags on YouTube to make your content more discoverable.
How To Repurpose Horizontal Video For Vertical Platforms
Content creators are in the midst of an ongoing trend to cater to a mobile audience, meaning that cinematographers must rethink the entire production process for creating videos that can be distributed concurrently across multiple platforms.
Understanding YouTube’s Algorithm in 2019
YouTube’s algorithm is moving toward creating a level playing field for all content creators.
Cool Facebook Updates Page Managers Should Know About
The updates include: Creator Studio, Instant Experiences, Subscription Groups
Taking Photos in Manual on a DSLR
Why Shooting in Manual is Better Taking photographs on a DSLR camera in the manual mode helps with taking photos...
The Latest Instagram Updates
It feels like Instagram implements a new update every week lately, so here’s a recap of some of the recent changes.
Colleague Q&A: Tips For Facebook Live
Have questions for #CSUSocial? All you have to do is ask.
8 Reasons Brands Should Care About Social Media Customer Service
“A lack of response is actually a response. It’s a response that says, ‘We don’t care about you very much’.” - Jay Baer, Social Media Expert
The Magic of Photoshop: Content Fill
We’ve all been there. You take the picture, all smiles, then ecstatically shove the SD card into your computer to...
4 Tips To Improve Your Video Editing Workflow
These tips and tricks can help make you a faster, more efficient editor.
Optimizing collaboration with Microsoft 365
Finding the right tools to optimize collaboration can be tricky, but Microsoft Teams and Planner are here to help.
Editing Photos in Lightroom Classic CC
Lightroom Lightroom is one of the Creative Cloud apps used for editing photos. Many people think that Photoshop is the...
Why You Should Embrace Vlogging In 2019
For many prospective students, their final college decision is based on one major factor — which institution made them feel most at home.
Social Media Analytics Data Dictionary
It's important to understand the meaning behind the numbers before you can make sense of the data.
2018 In Review: Top Posts
As we look back at 2018, let's examine the Top 5 posts for three major platforms (Facebook, Twitter, & Instagram) and consider ways in which this data might affect our 2019 content strategy.
100 Inspirational Designs for 2019
Hand-crafted art, simple lines, bold colors, slab serifs and modern retro designs - which other design trends will we see in 2019?
How to Pull Off a Surprise Video
If you want to surprise someone and film it, here are a couple tips.