At last year’s AMA tutorial, we focused on social media strategy and shared what/why we post to CSU social media channels. This year, we’re sharing how we do it.
A look into how when the score isn’t on your side, the content still can be.
Since the blog began, our social strategy has changed and, therefore, so must our blog design in order to reflect those changes.
Instagram feeds are for pretty pictures. Story Highlights are the perfect place to promote events.
Instagram users more often turn to Stories than Feed in two scenarios: for in-the-moment content and for unfiltered, authentic content.
CSU Social gained just about 1,250 new followers on Instagram over the past three weeks. Here’s how we did it.
Here are Facebook's updates from August that publishers should know about.
Nobody cares about your content. That's the harsh truth we must come to accept as modern content creators.
Until yesterday, I was planning to blog about a video I produced that shares the story of one insanely talented veterinarian,...
How our mascot's epic summer adventure came to be, how we made it happen, and what we learned.
#SummerCamp is a month-long series (one day a week for four weeks) for #CSUSocial to grow as a team, evaluate efforts from the previous year, strategize for the coming year, and it’s a good excuse to have fun together.
When distrust is coupled with such high usage of social media from people across a broad spectrum of ages, one thing is certain regarding the relationship between social media creators and consumers: It's complicated.
Teamwork makes the dream work.
We made an Alma Mater video for graduation. Here's how we did it. PS - turn up the volume ;)
We thought we were using Facebook as a product for connecting and building communities. In reality, the product has always been us.
If it's happening in the world, it's probably happening on your campus. And if it's happening on your campus, it needs to be discussed.