Make your Snapchat stories more relevant and relatable to students... by featuring students.
Analytics is a fluid process. It's all about going from one thing to the next, searching for patterns and other meaningful information gathered from the analysis of data.
Social media...as a profession. Ahh, yes. It really is the best job in the world. But what IS a career in social?
Last month, I wrote about Facebook Live and why it is thriving. Things like anticipation and the fear of missing...
It's the small wins in life.
Typography is composing fonts and typefaces in a meaningful way. Its power often goes unnoticed, despite its influence on everyone. Different...
We fear missing out. We crave suspense. For a Millennial generation that is highly skeptical of institutions, live content is a breath of fresh air, serving up unfiltered content that is stripped of any manipulation or deception. What is seen is what is true. Unscripted.
Let's get you talking like a social media Ninja.
Resolutions are about broken things. Since a resolution implies that something ought to be fixed, I'm writing to you instead of 2017. It's a list for me. Not 9-5 me. Not weekend me. Just me.
To listen deeply, share meaningfully, and build community. That's our mission.
Everything from creating a profile, to building a following, to strategizing what to tweet.
We’ve all been there. As social media professionals for brands, there are days when you find yourself in a content drought.
Yes, we made our football team eat disgusting jelly beans. And yes, it was hilarious. Here's how we made it happen.
To reach the millennial generation, we — as content creators — must embrace the inward/outward juxtaposition of empathy and authenticity.
How to make an overhead recipe video when you're not Martha Stewart.
From a snappy headline to a custom URL and a strong summary, a fully optimized LinkedIn profile is a thing of beauty.
Secrets and to show you what Colorado State University's top pins are...and why.
Tips for maintaining an editorial calendar and daily content flow.
Yes, you can take beautiful photos with your iPhone. Here are some tips to get you started.
The ultimate list of photo/video equipment we use to create digital assets for CSU's social media channels.