In 2015, we pulled off our best prank yet. This is why it worked.
At Colorado State, we’ve used the takeover a few times on Twitter and Snapchat and we even have a permanent takeover of an Instagram account.
We set out to give our audience a CSU history lesson in honor of the University's Founders Day on Feb. 11. The illustrated, "Drunk History-esque" video was a hit across our platforms.