If you're looking for content inspiration and strategy direction for your mascot's social media accounts, here are some lessons I learned from the best in the game.
Surprising students and professors with puppies might sound like a silly video idea, but it's actually very strategic. Here's why.
Social media...as a profession. Ahh, yes. It really is the best job in the world. But what IS a career in social?
It's the small wins in life.
From bland pictures of students next to posters to a meaningful video about research.
Less is more. Until more is more.
Everything from creating a profile, to building a following, to strategizing what to tweet.
Yes, we made our football team eat disgusting jelly beans. And yes, it was hilarious. Here's how we made it happen.
Secrets and to show you what Colorado State University's top pins are...and why.
Instagram released a new update to the platform: Instagram Live. Yes, it's a near-perfect copy of Snapchat stories. You know it, we know it, Instagram knows it.