Interactive video allows storytellers to deliver long-form narratives while maintaining audience interest.
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Graduation Creative Collection That Helped #CSUSocial Reach 6.5M on Facebook
A complete list of graduation assets #CSUSocial created for Spring Commencement 2017
Kevin’s Walk: By The Numbers
Last month, I wrote about analytics being the bloodstream of a social strategy, indicating the vitality of a brand. After posting Kevin's Walk, our brand burst into life with a pulse as lively as ever, and the post quickly became our most successful piece of content of all time.
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A ship is safe in harbor, but that is not what a ship was built for.
William H. SheddWhy It’s Not a Surprise We Made a Video Surprising Students with Puppies
Surprising students and professors with puppies might sound like a silly video idea, but it's actually very strategic. Here's why.
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It’s genuinely humbling to think that a simple personal goal could explode into more than a million connections.
Kevin HoytInside CSU’s Most Popular Facebook Post
The numbers are staggering: 5.3M people reached. 1.6M views. 500,000+ engagements. Deconstructing CSU's most popular Facebook post. Ever.
#CSUSocial Intern Life: Pro Tips for the Next #CSUSocial Intern
It is time to pass the baton along to the next #CSUSocial intern, so I thought I'd pass on some pointers and advice.
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If want to be truly great, you have to work as hard to be a great teammate as you do to be a great player.
Jon GordonSnapchat Pro Tip: Let Students Tell Your Story
Make your Snapchat stories more relevant and relatable to students... by featuring students.
Social Analytics: The Cost Of Darkness
Analytics is a fluid process. It's all about going from one thing to the next, searching for patterns and other meaningful information gathered from the analysis of data.
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We have two ears and one tongue so that we would listen more and talk less.
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A brand is no longer what we tell the consumer it is. It is what consumers tell each other it is.
Scott CookThe Difference Between Using Social Media for Yourself vs. For A Brand
Social media...as a profession. Ahh, yes. It really is the best job in the world. But what IS a career in social?
#CSUSocial Intern Life: Education Beyond Graduation
Despite not knowing where I will be in a month, I do know what my hopes I have for myself.
5 Ways to Build a Snapchat GeoFilter Strategy
Get your College or University in the Snapchat GeoFilter game. Here's how.
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There are no traffic jams along the extra mile.
Roger StaubachHow To: Create A Facebook Live Poll Video
Last month, I wrote about Facebook Live and why it is thriving. Things like anticipation and the fear of missing...
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